Conté à Paris

 

NEW CONTÉ À PARIS LOGOTYPE BY G-TYPE

 

The internationally renowned Conté à Paris, revered by artists for the craftmanship of its art materials, has launched a range of new products which feature an updated company logo by G-Type's Nick Cooke.

 

Conté à Paris logo by G-Type

 

Nick’s original letterforms developed for the client (via their agency Turner Duckworth) were considered “too perfect” and it was the later, more characterful, hand-drawn version which won final approval. Each letter flows effortlessly into the next and is a perfect fit for the company which was formed in 1795 by the larger than life Nicolas Jacques Conté.

Born in 1755, Conté claimed the title of painter, chemist, physicist, hot air baloonist and inventor during his fifty years on the planet. In 1794, he developed a modern graphite lead from a mixture of clay and graphite, and a year later opened the pencil factory which was the forerunner of today’s organisation; in 2012 it still makes the finest crayons, pencils, charcoals and pastels.

 

Conté à Paris products

 

Conté à Paris pastels

 

Conté à Paris

 

Browse more logos & lettering by Nick and by all means get in touch if you'd like a quote for refreshing an existing word mark or creating a brand new logo from scratch.